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What marketing goal do you need to accomplish?
About.com is an activating marketing channel that engages brands' best prospects at the perfect moment - the user's moment of need.
Whatever your marketing goal, About.com will help you to achieve it. For over fourteen years, our unique, expert content has connected the marketer’s brand messages to the needs of our users at the most relevant moment – when the users are seeking solutions to the large and small needs that arise in their everyday lives.
80 percent of our users come to About.com from search engines, seeking solutions in response to those moments of need. They have proven intent and a high motivation to learn and interact with the content and brands that present them the most relevant paths to accomplish their goals. This moment of need is the perfect moment for advertisers to reach a motivated seeker since it's a time when users welcome relevant advertising. In this moment, About.com deepens the relevance of the advertiser to the user’s need and makes the advertiser a welcome part of the user's solution process. The result is positive brand interactions between user and advertiser.
Advertising Inquiries
East Coast Advertising Inquiries Email: eastcoastsales@about.com
West Coast Advertising Inquiries Email: westcoastsales@about.com
Mid West Advertising Inquiries Email: midwestsales@about.com